Cookie Policy

Definition: What are cookies?

Cookies are small files that hold information which are stored on your computer or device when you visit a website or use an app, sometimes with unique identifiers. This information can be retrieved by the website that placed them there or accessed by websites or apps that have been authorised by the site that placed them there.


The term ‘cookie’ within this policy document includes similar technology (including web beacons and log files).

For more information on what a cookie is visit:
[Please note this is an external website and AppCheck Ltd is not responsible for the accuracy of the information on this website]


Types of information collected

We collect cookies to help us tailor your online experience and to better understand how customers are using our website. Cookies do not read data from your hard drive and you can delete them from your computer at any time.

Here are some examples of how we use the information we collect:

• Look at the number of visitors on our site and their behaviours
• To see names of referring websites
• Identify if this is your first web visit or you are a returning user
• Make sure information on the website is presented to you in a personalised way
• Identify your viewing preferences (e.g. size, language etc)
• Serve advertisements based on your interests, potentially on third-party websites
• We may ‘segment’ users into different ‘audience types’ based on behaviours and interests
• Collect and log numeric internet addresses

Please note that we do not receive your name or e-mail address through cookies.


Types of cookies

The cookies we use can be grouped into four separate categories:

• Strictly necessary
• Performance
• Functionality
• Analytics


Strictly Necessary

‘Strictly Necessary’ cookies allow you to navigate the website and use essential features like secure areas and online registration. These cookies don’t gather any information about you that could be used for marketing or remembering where you’ve been on the internet.
Since these cookies are essential in our being able to guarantee the performance of our website, should you disable them we won’t be able to ensure your security or predict how our website will perform during your visit.


These cookies collect information about how visitors use our website, for example which pages are being visited and tracking any errors that occur. This information is anonymous and does not provide personal data such as name or e-mail address. These cookies help us improve how our website works.
These cookies remember preferences and visitor choices [such as usernames, languages, regions etc] so these don’t have to be selected every visit. Some of these may be managed by third parties. For example we may use these to remember changes you have made to text size and other customisable parts of our website.



This type of cookie helps deliver customised content and adverts to website visitors which may be more relevant to the user. We also use these cookies to limit any marketing you may be exposed to.
Please note that any advertisers featured on our site may also use cookies, over which we have no control.
We may from time to time add new services using cookies to our website. We aim to keep cookie information provided as accurate as possible however some services, particularly social networks, change their cookies regularly.


We recommend if you are wanting the most up to date information on our cookies that you contact us through:


Please note, these cookies may be split into two types:


Session Cookies
Session cookies are created temporarily when a user visits a website. One the user closes the browser, the session cookie is deleted.


Persistent Cookies
Persistent cookies remain on the user’s device and are re-activated when the user visits the website that created that particular cookie.

Please also note you can control or remove your cookies manually if you so desire.

For more information on how we collect your data please see our privacy policy.


Force24 Cookies & Tracking
Our organisation utilises Force24’s marketing automation platform.

Force24 cookies are first party cookies and are enabled at the point of cookie acceptance on this website. The cookies are named below:

• F24_autoID
• F24_personID

They allow us to understand our audience engagement thus allowing better optimisation of marketing activity.

f24_autoId – This is a temporary identifier on a local machine or phone browser that helps us track anonymous information to be later married up with f24_personid. If this is left anonymous it will be deleted after 6 months . Non-essential, first party, 10 years, persistent.

f24_personId – This is an ID generated per individual contact in the Force24 system to be able to track behaviour and form submissions into the Force24 system from outside sources per user. This is used for personalisation and ability to segment decisions for further communications. Non-essential, first party, 10 years, persistent.

The information stored by Force24 cookies remains anonymous until:

• Our website is visited via clicking from an email or SMS message, sent via the Force24 platform and cookies are accepted on the website.
• A user of the website completes a form containing email address from either our website or our Force24 landing pages.

The Force24 cookies will remain on a device for 10 years unless they are deleted.


Other Tracking
We also use similar technologies including tracking pixels and link tracking to monitor your viewing activities

Device & browser type and open statistics
All emails have a tracking pixel ( a tiny invisible image ) with a query string in the URL. Within the URL we have user details to identify who opened an email for statistical purposes.

Link Tracking
All links within emails and SMS messages sent from the Force24 platform contain a unique tracking reference, this reference help us identify who clicked an email for statistical purposes.


Cookie management
You can restrict, remove or block cookies through your browser settings at any time. You must do this on each browser/device that you visit this site from.
If you require any further information on cookies including how to see what cookies have been set and how to manage, delete and turn them off visit or please note these are external websites and AppCheck Ltd is not responsible for the accuracy of the information on this sites.
You can manage the data collected through Google advertising cookies here: myactivity


Consequence of cookie de-activation
You block cookies by activating the setting on your browser which allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies as soon you visit our sites.


Access to information
If you have any queries or you wish to speak to us about how your information will be used, then please contact us at AppCheck Ltd Unit 19, Pavilion Business Park, Royds Hall Road, Leeds LS12 6AJ and / or and / or 0113 887 8380.


Any changes we may make to our cookie policy in the future will be posted on this page and, where appropriate, notified to you by email. Please check back regularly for updates.

This policy version is dated 19.06.2019

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